purpose isn't equal to always doing what you love

[Olaf]

Following your purpose can be hard. It can be difficult, and it can still be exhausting. I think there's this fantasy that when you follow your purpose, everything becomes easy. That's simply not true. Following your purpose is still like running a business, and if you're an entrepreneur, you know how hard that is. The only real difference between being an entrepreneur and following your purpose is that you're more aligned with what you're doing.

Following your purpose doesn't mean you forget about money altogether. Making money is still a big and important part of your purpose. I'm not saying your goal should be to become rich, but earning money is still necessary. Because of that, sales and marketing still require time, effort, and energy, and they can still be draining at times.

I think the idea that you can simply be happy and spend all day doing what you love is a fantasy. The reality is that it's a mix. You get to spend part of your day doing work you genuinely enjoy, but there are also practical aspects of running a business that aren't always enjoyable.

I also think the amount of work required is often underestimated. I work harder now than I ever did in any job, and I've worked 45-hour weeks before. That shit is easy as hell compared to following your purpose, because your income doesn't depend on clocking in and out, but on how well you perform. You can't really afford to have a bad day. A bad day can mean making $0. At least, that's been my experience. Everyday I am almost giving 100% of myself, which is a lot of energy put into something, besides that you don't just go for it 100% blindly, you also make calculated decisions along the way and multitask, have to analyse everything almost constantly etc.

So don't believe in this idea of just blindly following what you love and hope for the best, that is relying on luck versus a strategy. I don't rely on luck and never will set myself up to rely on luck. Hard and smart work, those are things I rely upon.

[Leo Gura]

Living on purpose is much harder than not. That's why so few do it.

But it is more fulfulling.

[Olaf]

@Leo Gura yes agreed